Blog
We’ve gathered up our top five writing tips and will share one each day this week to help you incorporate personality and bring your MBA application essays to life.
Don’t forget the basics. One of our mottos is: "Clarity above all things." When you write an essay for your application, leave no room for misinterpretation. The reader needs to see the story how you do. Crisp and untangled writing is also best given character count limitations and how much you need to share.
We’ve gathered up our top five writing tips and will share one each day this week to help you incorporate personality and bring your MBA application essays to life.
Make it universal. Let the reader share in your learning by making it about more than yourself and your own experience. Look for the transcendence and let the admissions committee in on it. You didn’t just overcome a fear of public speaking, you learned to challenge yourself and break past self-constructed barriers. You didn’t just overcome cultural differences while working in a diverse group, you learned about seeking out commonalities with others. Whatever it is you learned, dig deep for that universal finding that will help to ensure your reader finishes your essay feeling they are better off for the experience.
We’ve gathered up our top five writing tips and will share one each day this week to help you incorporate personality and bring your MBA application essays to life.
Embrace emotion. Take a lesson from advertising. What do the best commercials have in common? They make you feel something—humor, pride, sorrow. As you write your essay responses, ensure that you use emotion to connect with your reader. And, this doesn’t necessarily mean recounting only sad or difficult times. Rather, it means bringing your reader along on the full spectrum of your experience as you share a story from your life. We rarely feel just one emotion at a time, embrace the complexity.
We’ve gathered up our top five writing tips and will share one each day this week to help you incorporate personality and bring your MBA application essays to life.
Structure your writing to grab the reader’s attention. One of the goals of your writing is to inform, but it is equally important to engage your reader and get them personally invested in your journey. You might even take a cue from an action movie. When the lights go down and the curtain goes up, you see the star in a sports car going full throttle. What you don’t know, immediately, is who or where they are. Narrative writing does not have to be linear. After leading with an attention-grabbing scene, the writer can go back and provide additional context and information on what’s missing.
We see it all the time. You have compiled excellent professional and extracurricular experiences and great personal anecdotes. But, for some reason, when you write your essays they are still coming across as …flat. We’ve gathered up our top five writing tips and will share one each day this week to help you incorporate personality and bring your essays to life.
Update your language. In your academic and/or professional life you likely use formal language in your written communications. However, we would caution you against being overly formal in your application writing. A personal essay is more like journalism than an academic paper. You're telling a story, and this one is about you. You want to sound intelligent and respectful but being a bit colloquial makes you appear confident and relaxed. As if to say, "This is who I am. This is who I plan to become."
A great test is to read your writing aloud and see how easily it flows. Does your language feel natural or stilted? Does it sound like you? Make sure your writing style and language choices promote a connection between you and your reader.
This week, we’ll examine the key tenets of the business school application: leadership, teamwork, innovation, and integrity.
Integrity and a sense of community. Many leading business schools have missions that include educating principled leaders who will make a positive difference in the world. Business schools are, now more than ever, highly-attuned to applicants’ integrity and sense of civic responsibility.
In what meaningful experiences did you elevate a community that you were a part of? What effect did you have on others? What effect did they have on you? What have you learned about finding common ground with those who are different from you? What did you think about these things at the time? How did you feel?
This week, we’ll examine the key tenets of the business school application: leadership, teamwork, innovation, and integrity.
Innovation. The pace of change in business continues to speed up and business schools are looking for students who demonstrate skills in both critical and creative thinking and problem solving.
Consider the following: In what meaningful experiences did you utilize critical thinking and problem-solving skills? How did you determine the best course of action? Did you approach something one way at first and then correct yourself? What did you think about these things at the time? What did you learn? How did you feel?
This week, we’ll examine the key tenets of the business school application: leadership, teamwork, innovation, and integrity.
Teamwork. Conducting business is a team endeavor. Accordingly, business school is a highly collaborative place where you will spend a lot of your team working together with your classmates. Highlight instances where you have shown humility and elevated the voices of others.
Consider the following: During what meaningful experiences did you work with a team or collaborate with others successfully? Were you working with people unlike yourself? Was there a struggle for balance in the beginning? Any confusion? What did you appreciate about your team members? How did they influence and impact you and your actions? Did one or two team members step up in a way you admired? What did you think about these things at the time? How did you feel? Have you had experiences with teams that were unsuccessful? What did you learn (remember: failures can provide great insight too!)?
At Apply Point, we often remind our applicants that MBA programs are looking for individuals, not just resumes. Admissions committees want to understand the full spectrum of experiences that have led you to this point of your life and career, and have informed your future goals. But while you brainstorm, in addition to poignant personal experiences, be sure to keep in mind the key tenets of the business school application: leadership, teamwork, innovation, and integrity. This week, we’ll examine each of these core qualities.
Leadership. Throughout your application, you will want to showcase your ability to influence a team in order to accomplish a common goal. And keep in mind that there are many ways to demonstrate effective leadership. You don’t need to be the captain of a sports team or a club president to be an inspirational and persuasive leader.
Consider the following: In what meaningful experiences did you show your leadership abilities? Did leadership come naturally to you, or did you work to get to this place? (Both things are great!) How did you support your team? Did you encourage collaboration or independence? Did you feel supported by your team? Did you experience any pushback, and how did you handle that if you did? What did you think about these things at the time? How did you feel? What did you learn that you will incorporate into your leadership style in the future?
MBA Round One application deadlines will be released this summer, but It’s never too early to create your business school application strategy. Apply Point's ideal schedule looks something like this timeline.
Never too early
If you haven't connected with us yet, do it as soon as you can. We can guide you on school selection, provide an initial assessment of your transcripts and work experience, and advise you on ways to bolster your candidacy.
Solidify your plans to take the GMAT or GRE. Taking your standardized test in the spring or early summer before your application deadline gives you some wiggle room if you must retake it. The latest you should retake this test is two weeks prior to the application submission date. We recommend no later than mid-August for Round One applicants and December for Round Two applicants.
Start a journal. You'll raid your journal for details for your School-Specific Essays and, later, for interview preparation. Make notes on your current experiences as they happen and past ones whenever you have a moment to ponder them. You can keep a paper or digital diary or even record audio and text notes on your phone as they come to you, and organize them into a document later. (You will eventually want all of your experiences in one place.)
Gain meaningful professional experiences and seek out leadership opportunities in internship and/or volunteer settings.
June 2024
Be all about GMAT / GRE preparation. Take a prep course and/or work with a tutor to prepare for the test.
Reach out to your recommenders. We'd like you to get two letters of recommendation, one from a current supervisor (if possible) and another from a supervisor who can speak to your performance in full-time post-baccalaureate employment.
Visit MBA programs of interest, and gain an understanding of their offerings and how they align with your goals.
Continue keeping a journal. This is repetitive for a reason—never stop doing this. It is so helpful.
July 2024
Take the GMAT or GRE.
Finalize your school list. You want a hearty list of "I could go here" schools and you’ll ultimately want to apply to between six and eight schools.
Move all of your journaled experiences into a brainstorming document.
Update your resume to showcase the results you’ve achieved and impact you’ve had.
August 2024
Request your transcripts—and this includes those from schools abroad.
Start drafting your essays. This is going to take a while. If you blast through them all in one week, you haven't done it right. Give yourself time for outlining, writing, revisions, and re-writing.
Fill out the school applications.
Follow up with your recommenders to ensure that they have plans to submit their Letters of Recommendation prior to the deadlines.
September - October 2024
Submit your applications no later than the deadline (confirm the submission time and time zone).
September-December 2024
Prepare for and participate in interviews. Your brainstorming document will continue to be useful here. Interviews are a great way for the admissions committee to get to know you as a person (beyond your application) and for you to learn more about a program’s student experience, experiential learning opportunities, and/or alumni network.
Before you begin work on your business school application, we recommend that you create a brainstorm document where you will explore your formative experiences—what you thought, felt, said, and did. This brainstorm will be your touchstone for everything about this application process. It will help you discover what meaningful experiences and qualities you want to highlight in your essays and discuss during your interviews.
Putting meaningful experiences into different "buckets" helps a lot. You might have some crossover with experiences technically fitting into two buckets or more—don't worry about that; put them in one bucket, for now, to keep things grouped. Maybe write: "This is also a leadership experience" or "Innovation/Critical Thinking" in your notes.
An important note: Eighty percent of these experiences should be from adulthood (college and beyond). Twenty percent can be from before then if they established foundational skills or led to evolutions in perspective. For example, if a family member’s illness inspired you to quit investment banking to pursue a healthcare start-up.
Bucket 1: A-ha Moments. What meaningful experiences changed your mind about or expanded your perspective on something? Some could be spectacular successes, others, catastrophic failures. Have you learned from a mistake? What skills of yours did you discover in a challenging time? What did you think about these things at the time? How did you feel? (Prepare yourself, we're going to ask those last two repeatedly.)
Bucket 2: Leadership. In what meaningful experiences did you show your leadership abilities? Did leadership come naturally to you, or did you work to get to this place? (Both things are great!) How did you support your team? Did you encourage collaboration or independence? Did you feel supported by your team? Did you experience any pushback, and how did you handle that if you did? What did you think about these things at the time? How did you feel?
Bucket 3: Teamwork and Collaboration. During what meaningful experiences did you work with a team or collaborate with others? Were you working with people unlike yourself? Was there a struggle for balance in the beginning? Any confusion? What did you appreciate about your team members? How did they influence and impact you and your actions? Did one or two team members step up in a way you admired? What did you think about these things at the time? How did you feel?
Bucket 4: Innovation. In what meaningful experiences did you utilize critical thinking and problem-solving skills? How did you determine the best course of action? Did you approach something one way at first and then correct yourself? What did you think about these things at the time? How did you feel?
Bucket 5: Experiences that Reinforced Your Commitment to an MBA. What meaningful experiences reinforced your commitment to pursuing an MBA and your post-MBA goals? Was it meeting a professional you admired? Was it accomplishing something at work or in a volunteer setting? What did you think of these things at the time? How did you feel?
Bucket 7: Miscellaneous. What experiences have you had that you can't quite categorize? What else should we know about you? What do you think we don't necessarily have to know? Don’t be afraid to expose some vulnerability and use everything you’ve got. You should even include things about yourself and what you care about that you don't imagine will be a factor in an essay (e.g., your quest to make the perfect chocolate cake, your passion for wordle). You might be able to weave aspects of your personality or some fun facts into your essays and interviews to add some color—or something even better.
In this three-part blog series, we’re taking a deep dive into what admissions committees are looking for in your MBA application. Each post will highlight one question your application must answer effectively for admissions success.
After you’ve demonstrated your academic readiness and high quality and quantity of professional experience, one question will remain in the minds of admissions committees: Will this applicant be compatible in our program’s collaborative and close-knit community?
To answer this question the admissions committee will pay particular attention to:
Essay responses. Do not use your essay and/or short answer responses as additional resume space. Instead go deep into a story that allows the reader to come to their own conclusions about some of your character traits and abilities. Highlight how you’ve struggled, triumphed, learned, and how these experiences have developed you into the person you are now. Keep in mind that listing off your qualities is meaningless if you're not backing them up with real-life examples.
Review our blog on using lessons from memoir to write your personal statement.
Interview responses. Use nearly every response to tell a story, rather than making general claims about your abilities. Anyone can speak in generalities. How boring! But no one has your set of unique experiences. Through anecdote, your values and character will come alive.
Review our blog series on the MBA interview.
Recommendations. While these responses are not within your control, they are within your influence. Provide each of your recommenders with a portfolio of information that includes illustrative anecdotes that will show your ability to thrive in a collaborative environment and grow from constructive criticism.
Review our blog on obtaining high-quality recommendations.
Related:
Anatomy of a Successful MBA Application: Demonstrate Academic Readiness
Anatomy of a Successful MBA Application: Show Meaningful Professional Experience
In this three-part blog series, we’re taking a deep dive into what admissions committees are looking for in your MBA application. Each post will highlight one question your application must answer effectively for admissions success.
After you’ve demonstrated academic readiness, the MBA admissions committee will assess the quality and quantity of your full-time, post-baccalaureate work experience. They want to know: Does this applicant have the professional experience they need to accomplish their short-term post-MBA goals?
To get their answer, the admissions committee will pay closest attention to your:
Resume and Essays. Think of your resume as a general overview of your life from the start of college until today, that articulates clearly the results you’ve achieved and impact you’ve had in each role or involvement. In contrast, your essay responses should be deep dives that will show the reader, through anecdote, your abilities in the areas of innovation and/or leadership and/or teamwork. On average, business school matriculants have about four years of work experience. If you’ve spent less than four years working, provide an explanation as to why you want to get your MBA now.
Review our blog on crafting a results-driven resume.
Review our blog on key mistakes to avoid when writing your MBA application essays.
Your stated career goals. Provide the admissions committee with specific short-term, post MBA goals that make sense given what you’ve done in the past. This will convince them that you will hit the ground running securing an internship and job as soon as you enter the program.
A common mistake we see in MBA admissions is applicants who, unknowingly, position themselves as an employment risk. This can happen when you articulate a goal set that is too vague or unrelated to any of your past experiences. Once you are admitted, you will have the opportunity to reevaluate your goals. You’re allowed to change your mind! But your first goal, of course, is getting into business school.
Related:
Anatomy of a Successful MBA Application: Demonstrate Academic Readiness
In this three-part blog series, we’re taking a deep dive into what admissions committees are looking for in your MBA application. Each post will highlight one question your application must answer effectively for admissions success.
The first question that an MBA admissions committee will ask when they look at your application is simple: Will this applicant be able to compete in the academic rigor of our program?
Elite MBA programs are academically challenging. You must be able to thrive amidst the inevitable analytical and quantitative challenges. Since the best predictor of future success is how you’ve handled rigorous academics in the past, to answer this question, the admissions committee will pay closest attention to your:
Undergraduate (and graduate if you have them) Transcripts. They will consider not only your GPA, but also the quality of your course load. Does your GPA fall into the average range for the schools where you are applying (typically between a 3.3 and a 3.7)? Did you take on challenging courses and do well? Did you succeed in classes that required analytical or quantitative work?
If your answer to any of these questions is “no” or even “...maybe,” consider taking an analytical course or two, prior to applying to business school. Succeeding in these additional classes will provide the dual benefit of shoring up your confidence and case for admission, as well as giving you a chance to confirm that you’ll enjoy the MBA curriculum.
Standardized Test Scores. Submitting a strong GRE/GMAT/Executive Assessment score will reassure the admissions committee that you have the critical thinking, verbal reasoning, and quantitative skills necessary to succeed in the program. A strong quantitative score is particularly beneficial if your undergraduate major or professional experience did not require much in the way of analytics.
The good news for business school applicants is that admissions committees will only use your highest submitted score. So, re-take it. You’ll likely do better the next time around. Not only will a higher score benefit you from an admissions perspective, you will be more likely to get one of those sought after merit-based scholarships.
MBAs come from a variety of academic and professional backgrounds. That’s the fun of business school! Just be sure you can convince them that you’ll thrive in their classroom.
We see it all the time. You have compiled excellent professional and extracurricular experiences and great personal anecdotes. But, for some reason, when you write your essays they are still coming across as …flat. We’ve gathered up our top five writing tips below to help you incorporate personality and bring your essays to life.
Update your language. In your academic and/or professional life you likely use formal language in your written communications. However, we would caution you against being overly formal in your application writing. A personal essay is more like journalism than an academic paper. You're telling a story, and this one is about you. You want to sound intelligent and respectful but being a bit colloquial makes you appear confident and relaxed. As if to say, "This is who I am. This is who I plan to become."
A great test is to read your writing aloud and see how easily it flows. Does your language feel natural or stilted? Does it sound like you? Make sure your writing style and language choices promote a connection between you and your reader.
Structure your writing to grab the reader’s attention. One of the goals of your writing is to inform, but it is equally important to engage your reader and get them personally invested in your journey. You might even take a cue from an action movie. When the lights go down and the curtain goes up, you see the star in a sports car going full throttle. What you don’t know, immediately, is who or where they are. Narrative writing does not have to be linear. After leading with an attention-grabbing scene, the writer can go back and provide additional context and information on what’s missing.
Embrace emotion. Take a lesson from advertising. What do the best commercials have in common? They make you feel something—humor, pride, sorrow. As you write your essay responses, ensure that you use emotion to connect with your reader. And, this doesn’t necessarily mean recounting only sad or difficult times. Rather, it means bringing your reader along on the full spectrum of your experience as you share a story from your life. We rarely feel just one emotion at a time, embrace the complexity.
Make it universal. Let the reader share in your learning by making it about more than yourself and your own experience. Look for the transcendence and let the admissions committee in on it. You didn’t just overcome a fear of public speaking, you learned to challenge yourself and break past self-constructed barriers. You didn’t just overcome cultural differences while working in a diverse group, you learned about seeking out commonalities with others. Whatever it is you learned, dig deep for that universal finding that will help to ensure your reader finishes your essay feeling they are better off for the experience.
Don’t forget the basics. One of our mottos is: "Clarity above all things." When you write an essay for your application, leave no room for misinterpretation. The reader needs to see the story how you do. Crisp and untangled writing is also best given character count limitations and how much you need to share.
Writing your MBA application essays is a massive undertaking. You must show the admissions committee who you are and what you value, while simultaneously building a case for why you will succeed in business school and beyond. It’s a lot. But we can help.
Below are the top five most common mistakes we see applicants make as they approach their essays. Try your best to avoid them.
1. Trying to include everything: You cannot fit every relevant experience you've ever had into your essays—and hey, that's why you submit a resume. Stick to one or two key experiences will show your abilities in leadership and critical thinking, prompted growth, and reinforced your interest in obtaining an MBA. The essays are about showing depth.
2. Telling instead of showing: The admissions committee is looking for more than a list of your strengths and traits. Not only is that boring, it is unreliable. A good rule of writing is: “Show, don't tell." Listing off your qualities is meaningless if you're not backing them up with real-life examples. Instead of telling the reader, “I am good at solving complex problems,” provide an anecdote that will show them your critical and/or creative thinking in action.
Similarly, don’t tell the school what you will do in the future without showing them why you are capable of achieving such things. We've said it before: Sharing goals works when what comes before it exemplifies your strengths and abilities. More than what you want to do, what you have done tells us who you are.
3. Staying linear: Imagine your intro paragraph as the opening sequence of a movie—the most thrilling ones start mid-scene. You want to see an action star in action, not waking up to a buzzing alarm clock. Don't save the excitement for many scenes later. Show yourself there, then explain how you got there.
4. Being uptight: A personal essay is more like journalism than an academic paper. You're telling a story, and this one is about you. You want to sound intelligent and respectful but being a bit colloquial makes you appear confident and relaxed. As if to say, "This is who I am. This is who I plan to become." Boom.
5. Overusing passive voice: Keep most of your sentences active. Passive voice can minimize your contributions and slow down your essay's momentum. Active sentences move the statement forward.
There is flexibility, of course. Some passive sentences aren't slow-going or unnatural, and there are also times when you'll use passive voice for effect, accuracy, clarity, or flow. Just be mindful of how often you're doing it.
Finally, beware of having too many readers review your writing. If you're an Apply Point client, consider asking two people besides your two Apply Point advisors (who work as a team) to read your essays. If you're not working with a consultant, you could ask up to four people to read your work but make that the maximum just so you won't be overwhelmed by input.
This is not us saying that you shouldn't have any readers at all. You want eyes or ears on this, especially if they're attached to someone you respect who knows you well. In fact, the top question you should ask them is: "Does this sound like me?" Friends, family members, or a mentor can confirm if your essay gets your personality and best qualities across. That said, send them the edited, polished draft rather than your raw first draft. This way their suggestions and questions won't psych you out because you already have a good idea of what you want to present in your response.
Nearly 40 MBA programs have a shared template for recommendations: the Common Letter of Recommendation (LOR). While the template is shared, the questions are all embedded within the participating schools’ existing application systems.
The Common LOR includes the following sections. You can review and save the full template here.
Section 1: Recommender Information/Background
Section 2: Leadership Assessment Grid.
In this section, recommenders are given 12 competencies and character traits related to leadership and are asked to rate the applicant’s behaviors. The 12 competencies and traits are grouped into five categories: Achievement, Influence, People, Personal Qualities, Cognitive Abilities. Recommenders are also asked to select an overall recommendation that ranges from not recommending an applicant to enthusiastically recommending.
Section 3: Open-Ended Recommendation Questions
Please provide a brief description of your interaction with the applicant and, if applicable, the applicant’s role in your organization.
How does the performance of the applicant compare to that of other well-qualified individuals in similar roles? (e.g., what are the applicant’s principal strengths?)
Describe the most important piece of constructive feedback you have given the applicant. Please detail the circumstances and the applicant’s response.
Is there anything else we should know? (Optional)
U.S.-based programs that accept the Common Letter:
MBA Round One submission dates are upon us. Before you hit “submit,” be sure you’ve avoided some of the most common mistakes applicants make and built your strongest case for the admissions committee.
Confirm the time (including the time zone) by which you need to submit your application. If you do not submit by the designated time, many schools will move your application to the next round.
Read through the entirety of your application. Is it clear why you are pursuing an MBA now? Did you show, through experiences from your life, your abilities in innovation, leadership, and teamwork? Have you highlighted what makes you unique as an applicant, and how you will contribute to your class?
Think carefully about any “red flags” that may exist in your application. Did you adequately address any gaps in your work experience or low grades in your transcript? Don’t leave the admissions committee wondering about your MBA readiness. Use the optional essay to explain why certain actions and/or results are not indicative of your abilities.
Make sure that each application is customized for that school. Did you address, with specifics, why this MBA program is the right one for you? What specific courses, professors, and experiential learning opportunities appeal to you most? Why?
Proofread everything. Again. Editing is never complete.
Now it’s time to hit submit. Congratulations! The first component of the application process is complete, but your work is not quite finished.
Prepare for additional actions you’ll need to take. For example, those applying to the Yale SOM will receive access to their video interview questions only after submitting the application. And video responses for Northwestern’s Kellogg are due within 96 hours of submitting the application.
Review your various social media profiles. Do they reflect you as a professional? Are they consistent with your application materials? At the very least, ensure that you have an appropriate level of security around who can view your profiles.
Start preparing for interviews. Familiarize yourself with the interview process at all of the schools you’ve applied to. Then start brainstorming ideas for anecdotes you can use in your interview responses. We also recommend reading the news on a regular basis to stay informed. If you’re asked your opinion on a certain issue during an interview, you don’t want to get caught off-guard.
If you haven’t yet, send a thank you note to your recommenders and/or any other contacts who supported your application efforts.
Cornell Johnson has published submission deadlines for their MBA application. If you’re applying to the full-time program, it’s time to get started on your short-answer and essay responses.
Round Application Deadline Initial Notification Final Notification
Round 1 20 September 2023 03 November 2023 08 December 2023
Round 2 10 January 2024 15 March 2024 05 April 2024
Round 3 10 April 2024 17 May 2024 31 May 2024
“You’ll combine your own strengths with the strengths of those around you. You’ll learn how to create solutions to business challenges—and to other challenges facing the world at large. The reality is that success is never a solo act.”
This statement from Johnson’s website encapsulates their focus on collaboration. Keep this in mind as you approach their application. Of course, you’ll want to show the strengths, experiences, and unique perspectives you can bring to their community, but they are also looking for you to demonstrate humility and discuss your desire to learn from your fellow classmates.
Goals Statement Prompt:
A statement of your goals will begin a conversation that will last throughout the admissions process and guide your steps during the MBA program and experience. To the best of your understanding today, please share your short- and long-term goals by completing the following sentences and answering the enclosed short answer question (350 words maximum):
Immediately post-MBA, my goal is to work as a(n) [Role] at [Company] within [Industry].
Targeted Job Role:
Target Job Company:
Industry:
In 5–10 years post-MBA, my goal is to work as a(n) [Role] at [Company] within [Industry].
Targeted Job Role:
Target Job Company:
Industry:
How has your experience prepared and encouraged you to pursue these goals?
State your post-MBA goals in precise language that includes your desired role, company, and industry. Ensure that your short-term goal makes sense as an interim step to your longer-term goal. Then make it clear that, given the specific post-baccalaureate full-time work experiences you’ve had, you will be qualified and able to achieve these goals with an MBA from Johnson.
Impact Essay Prompt:
At Cornell, our students and alumni share a desire to positively impact the organizations and communities they serve. Taking into consideration your background, how do you intend to make a meaningful impact on an elite MBA community? (350 words maximum)
Show Cornell Johnson’s admissions officers how you will be a valued member of their community by anchoring your response in experiences from your past that will inform and invigorate your plan. Are you a passionate environmentalist who has spent your career in corporate social responsibility and hopes to spearhead a new sustainability case competition for full-time MBA students? Were you part of a years-long organizational behavior research study in undergrad and hope to find a research mentor in that department at Cornell? Did you start a pro-bono consulting group at your current employer, and you’d like to partner with a local organization to offer similar services alongside a group of your Cornell colleagues? In linking your passions and expertise to your proposed contributions, you will demonstrate to the admissions directors that you are the kind of collaborative, community-minded, and determined student they are looking for.
Optional statement: You may use this essay to call attention to items needing clarification and to add additional details to any aspects of your application that do not accurately reflect your potential for success at Johnson. (350 words maximum)
This essay is for additional context around a weak spot in your application. Did you get a C in calculus? Or withdraw from your courses your sophomore year to help a family member? Do you feel that your lackluster GMAT score isn’t indicative of your abilities?
If you are going to address a low grade in an analytical course or a low GMAT score, don’t make excuses. Spend the majority of your word count demonstrating your ability to excel in rigorous academic or professional environments by using specific examples. Provide information on similar classes in which you achieved excellent grades or give details about a professional pursuit that resulted in success.
If you are speaking to a more sensitive situation, perhaps a big mistake or legal issue that impacted your GPA, spend approximately 20 percent of your essay addressing the situation. Then use the remaining 80 percent on the actions you took to improve and what happened as a result. Again, do not make excuses. Simply address the situation, placing the emphasis on what you learned. Everyone makes mistakes. Taking accountability and moving forward demonstrates maturity.
The Writing Process
Begin with a brainstorm. Do not underestimate the importance of this step. Document your experiences, positive and negative, that prompted an evolution in your perspective—you know, those “ah-ha!” moments without which you would be a different student, professional, and/or person today. Then, record those experiences that will show the reader your abilities in innovation (critical/creative thinking and problem solving), leadership, and teamwork, as well as those experiences that reinforced your interest in business school. Capture as many details as possible, paying particular attention to what you thought, felt, said, and did in each situation. Your focus should be on adult experiences (from the start of college and later), though stories from your youth could comprise up to 20 percent of this brainstorm.
During your brainstorm, don’t limit yourself by worrying about a cohesive narrative, the quality of your writing, and/or the number/length of your stories. Simply focus on collecting those situations that helped to guide your path to this point and impacted your decision to apply to the Cornell Johnson MBA program.
Craft an outline. Select the key stories you will use to anchor your narratives. Remember that you’ll use your essays to go deep into experiences that demonstrate the traits you want to emphasize.
Write. Keep in mind that you must be showing, not telling the reader who you are. In contrast to your resume, which provides a general overview of your experiences, your essay responses should go deep into a story that allows the reader to come to their own conclusions about some of your character traits and abilities. Highlight how you’ve struggled, triumphed, learned, and how these experiences have developed you into the person you are now.
Review. Revise. Repeat. Read your essay aloud noting where you stumble. Make revisions as necessary. Once it reads smoothly, set it down and walk away for at least 24 hours. Then re-read it. Is it you? Is it personal and authentic? You want the reader to see the real person behind the applicant number. While we caution against “oversharing,” being appropriately vulnerable will create connection.
Related:
Essay Tips: Harvard Business School
Essay Tips: The Wharton School of the University of Pennsylvania
Essay Tips: The Stanford Graduate School of Business
Essay Tips: The Yale School of Management
Essay Tips: Columbia Business School
Essay Tips: Haas School of Business at the University of California, Berkeley
Essay Tips: The University of Chicago Booth School of Business
Essay Tips: NYU Stern School of Business
Essay Tips: The University of Michigan Ross School of Business
Michigan Ross has published deadlines for their MBA application. With a mid-September deadline, it’s time to start planning your submission.
Round Application Deadline Decision Notification
Round 1 14 September 2023 08 December 2023
Round 2 11 January 2024 15 March 2024
Round 3 04 April 2024 03 May 2024
Michigan Ross is looking to build a diverse community of collaborative learners. In reading your essay responses, the admissions committee wants to get to know you as a whole person. They want to learn more about your motivations, meaningful experiences, and abilities, as well as how you hope to contribute to the Ross community both inside and outside of the classroom. While your career goals and resume are important, the admissions committee specifically notes that they hope applicants use their essays to complement, rather than reiterate, other application materials.
Part 1: Short-answer questions
Select one prompt from each group of the two groups below. Respond to each selected prompt in 100 words or less (<100 words each; 200 words total).
Group 1
I want people to know that I:
I made a difference when I:
I was aware that I was different when:
Group 2
I was out of my comfort zone when:
I was humbled when:
I was challenged when:
We encourage you to start this answer with a brainstorm, not by selecting the prompts you will respond to. Write down stories from your past. A lot of them. (And, bonus! This will serve as an excellent starting point for essay responses for other school applications and/or when preparing for various interview questions.) In particular, think about your most meaningful experiences that changed or impacted your worldview. This may involve key decisions, beautiful and/or catastrophic moments, feelings of pride or shame, times of success or struggle, unexpected discovery, and notable relationships.
Now that you’ve refreshed your memory and reviewed some of your most pivotal moments, consider each of the prompts. These responses are your chance to show some personality and demonstrate your personal traits and values to the admissions committee. Despite having a limited word count, you’ll want to anchor each response in an anecdote from your past to show the reader your periods of growth and discovery. What did the experience teach you about yourself and others?
When pondering how to respond to the Group One prompts, keep in mind that Michigan Ross is looking to build a close-knit and cohesive class (and alumni base). Use these questions as an opportunity to show the admissions committee your strength of character, abilities in collaborative leadership and teamwork, as well as your past experiences thriving alongside people unlike yourself.
For the Group Two prompts, it is important to note that the Ross MBA incorporates a lot of “action-based learning,” which may take you out of your comfort zone. When discussing a particularly challenging or humbling time, remember to spend about 20 percent of the response on the challenge, but the majority (80 percent) on the actions you took, and what you learned and how you grew as a result.
Part 2: Career Goal
What is your short-term career goal and why is this the right goal for you? (150 words)
State a specific post-MBA goal, and make it clear that, given various post-baccalaureate full-time work experiences you’ve had, as well as plans to obtain a general management education, that you will be qualified and able to achieve this goal.
Optional Statement: Is there something in your resume or application that could use some explanation? You might want to discuss the completion of supplemental coursework, employment gaps, academic issues, etc. Feel free to use bullet points where appropriate.
This essay is for additional context around a weak spot in your application. Did you get a C in calculus? Or withdraw from your courses your sophomore year to help a family member? Do you feel that your lackluster GMAT score isn’t indicative of your abilities?
If you are going to address a low grade in an analytical course or a low GMAT score, don’t make excuses. Spend the majority of your word count demonstrating your ability to excel in rigorous academic or professional environments by using specific examples. Provide information on similar classes in which you achieved excellent grades or give details about a professional pursuit that resulted in success.
If you are speaking to a more sensitive situation, perhaps a big mistake or legal issue that impacted your GPA, spend approximately 20 percent of your essay addressing the situation. Then use the remaining 80 percent on the actions you took to improve and what happened as a result. Again, do not make excuses. Simply address the situation, placing the emphasis on what you learned. Everyone makes mistakes. Taking accountability and moving forward demonstrates maturity.
The Writing Process
Begin with a brainstorm. Do not underestimate the importance of this step. Document your experiences, positive and negative, that prompted an evolution in your perspective—you know, those “ah-ha!” moments without which you would be a different student, professional, and/or person today. Then, record those experiences that will show the reader your abilities in innovation (critical/creative thinking and problem solving), leadership, and teamwork, as well as those experiences that reinforced your interest in business school. Capture as many details as possible, paying particular attention to what you thought, felt, said, and did in each situation. Your focus should be on adult experiences (from the start of college and later), though stories from your youth could comprise up to 20 percent of this brainstorm.
During your brainstorm, don’t limit yourself by worrying about a cohesive narrative, the quality of your writing, and/or the number/length of your stories. Simply focus on collecting those situations that helped to guide your path to this point and impacted your decision to apply to the Michigan Ross MBA program.
Craft an outline. Select the key stories you will use to anchor your narratives. Remember that you’ll use your essays to go deep into experiences that demonstrate the traits you want to emphasize.
Write. Keep in mind that you must be showing, not telling the reader who you are. In contrast to your resume, which provides a general overview of your experiences, your essay responses should go deep into a story that allows the reader to come to their own conclusions about some of your character traits and abilities. Highlight how you’ve struggled, triumphed, learned, and how these experiences have developed you into the person you are now.
Review. Revise. Repeat. Read your essay aloud noting where you stumble. Make revisions as necessary. Once it reads smoothly, set it down and walk away for at least 24 hours. Then re-read it. Is it you? Is it personal and authentic? You want the reader to see the real person behind the applicant number. While we caution against “oversharing,” being appropriately vulnerable will create connection.
Related:
Essay Tips: Harvard Business School
Essay Tips: The Wharton School of the University of Pennsylvania
Essay Tips: The Stanford Graduate School of Business
Essay Tips: The Yale School of Management
Essay Tips: Columbia Business School
Essay Tips: Haas School of Business at the University of California, Berkeley
Essay Tips: The University of Chicago Booth School of Business
