UC Berkeley Haas

Essay Tips: Haas School of Business at the University of California, Berkeley

Berkeley Haas has published application deadlines for their full-time MBA, and it’s never too early to start thinking about your essay responses. 

Round Application Deadline Decision Notification

Round 1 14 September 2023 07 December 2023

Round 2 04 January 2024    21 March 2024

Round 3 28 March 2024         02 May 2024

The Admissions Committee at Berkeley Haas wants a holistic understanding of applicants, including “all aspects of a candidate’s character, qualifications, and experiences.” And they care deeply about putting together a diverse class.

All MBA programs look for applicants to demonstrate their abilities in innovation (critical, creative thinking and problem solving), leadership, and teamwork, but Berkeley Haas specifically defines four leadership principles you should pay particular attention to while brainstorming and writing. These include “Challenge the Status Quo,” “Confidence without Attitude,” “Students Always”, and “Beyond Yourself.” 

Required Essay 1: What makes you feel alive when you are doing it, and why? (300 words maximum)

The Haas Admissions Committee asks this question to get a sense of who you are and what makes you tick. They want to better understand your passion(s) and what qualities and interest(s) you will bring to the program. 

To get started, consider what “feeling most alive” means to you. Is it working towards something meaningful? Overcoming an obstacle? Entering a flow state? What experiences in your past have made time disappear? Then consider your interests, hobbies, work, and volunteer experiences. Keep in mind that the activity itself matters less than the joy and personal growth that has resulted from your experiences. So choose something you feel authentically passionate about rather than what you believe the Admissions Committee wants to see.

Once you feel confident with what you want to write about, take a deep dive into one specific instance in the activity. Then explain the role of the activity in your life. What has it taught you about yourself, about others, about the world? How does your participation in the activity continue to inspire your growth? 

Take a look at our writing process below to help you craft a strong narrative. 

Required Essay 2: How will an MBA help you achieve your short-term and long-term career goals? (300 words max)

Although this question asks about your future goals and how a Haas MBA will help you achieve them, you will want to anchor this essay in the past. Because what you’ve already done, learned, and achieved is far more important than what you haven’t—what you say you want to do in the future. In order to fully satisfy the objective of this prompt, go into your backstory and detail the key moments that influenced you and the formation of your goals. Your resume will provide an overview of your professional path to date, but this is your chance to provide a deep dive into your most pivotal experiences. Once the reader has taken this trip to your past, your proposed path forward and why Haas will be the perfect fit, will make much more sense.

Required (Video) Essay 3: The Berkeley MBA program develops leaders who embody our four Defining Leadership Principles. Briefly introduce yourself to the admissions committee, explain which leadership principle resonates most with you, and tell us how you have exemplified the principle in your personal or professional life. (Not to exceed 2 minutes.) 

To start, familiarize yourself with the Haas Four Defining Leadership Principles. Which one resonates most with you? Why? Which of your personal and/or professional experiences will most compellingly show how you live one of these values in your daily life? 

Create an outline of ideas and practice delivering your content aloud. You’ll want to include a brief introduction (20-30 seconds), an explanation of why your chosen principle resonates with you (40-50 seconds), a deep dive into a specific experience that shows how you live that principle (40-50 seconds), and a brief conclusion (10 seconds). 

Consider also how you can best incorporate your personality into your submission. If you have a location or background that will help you tell your story, go for it. And take advantage of the fact that you can record the video as many times as you want.

Tips for filming your video include:

  • Set the lights. Place a light in front of you so that your face is clearly visible on the screen (backlighting will result in shadows). 

  • Dress professionally. Put your best foot forward by dressing professionally, similar to how you would dress for an in-person interview. 

  • Prepare, but don’t script yourself. You’ll want the admissions committee to see the real you. Think strategically about the points you want to highlight in each video, but don’t memorize a script. 

  • Note your pace. When nerves hit, people tend to speak too quickly. Practice delivering your response out loud, and ensure you can get through all of your points at a steady pace within two minutes. 

Required (Short Answer) Essay 3: Can you please describe any experience or exposure you have in the area of diversity, equity, inclusion, justice, and belonging whether through community organizations, personal, or in the workplace? (150 words max)

This question prompts you to explore how you have and will continue to thrive in diverse environments. What have been your most meaningful experiences connecting with those unlike yourself? What have you learned? With such a limited word count, you should choose one anecdote and explore how it impacted your perspective as well as reinforced your desire to promote a sense of community at Berkeley Haas.  

The Writing Process

Begin with a brainstorm. Do not underestimate the importance of this step. Document your experiences, positive and negative, that prompted an evolution in your perspective—you know, those “ah-ha!” moments without which you would be a different student, professional, and/or person today. Then, record those experiences that will show the reader your abilities in innovation (critical/creative thinking and problem solving), leadership, and teamwork, as well as those experiences that reinforced your interest in business school. Keep in mind also the Haas Defining Leadership Principles. Capture as many details as possible, paying particular attention to what you thought, felt, said, and did in each situation. Your focus should be on adult experiences (from the start of college and later), though stories from your youth could comprise up to 20 percent of this brainstorm.

During your brainstorm, don’t limit yourself by worrying about a cohesive narrative, the quality of your writing, and/or the number/length of your stories. Simply focus on collecting those situations that helped to guide your path to this point and impacted your decision to apply to the Berkeley Haas MBA program.

Craft an outline. Select the key stories you will use to anchor your narratives. Remember that you’ll use your essays to go deep into experiences that demonstrate the traits you want to emphasize. 

Write. Keep in mind that you must be showing, not telling the reader who you are. In contrast to your resume, which provides a general overview of your experiences, your essay responses should go deep into a story that allows the reader to come to their own conclusions about some of your character traits and abilities. Highlight how you’ve struggled, triumphed, learned, and how these experiences have developed you into the person you are now.  

Review. Revise. Repeat. Confirm your word count and read your essay aloud noting where you stumble. Make revisions as necessary. Once it reads smoothly, set it down and walk away for at least 24 hours. Then re-read it. Is it you? Is it personal and authentic? You want the reader to see the real person behind the applicant number. While we caution against “oversharing,” being appropriately vulnerable will create connection. 

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