Essay Guide 2024-2025: Haas School of Business at the University of California, Berkeley

And, we’re off! The 2024-2025 MBA Admissions Season has begun! 

Berkeley Haas has released updated application requirements and deadlines for their full-time MBA. It’s never too early to start thinking about your essay responses. 

Round       Application Deadline           Decision Notification

Round 1       12 September 2024             12 December 2024

Round 2       09 January 2025                27 March 2025

Round 3       03 April 2025                     08 May 2025

The Admissions Committee at Berkeley Haas seeks a holistic understanding of applicants, including “all aspects of a candidate’s character, qualifications, and experiences.” The school places a high value on putting together a diverse class that represents a wide array of industries and backgrounds. 

All MBA programs look for applicants to demonstrate their abilities in innovation (critical, creative thinking and problem solving), leadership, and teamwork. In addition, Berkeley Haas defines four leadership principles you should pay particular attention to while brainstorming and writing. These include “Challenge the Status Quo,” “Confidence without Attitude,” “Students Always”, and “Beyond Yourself.” 

Required Essay 1: What makes you feel alive when you are doing it, and why? (300 words maximum)

The Haas Admissions Committee asks this question to get a sense of who you are and what makes you tick. They want to better understand your passion(s) and what qualities and interest(s) you will bring to the program. 

To get started, consider what “feeling most alive” means to you. Is it working towards something meaningful? Overcoming an obstacle? Entering a flow state? What experiences in your past have made time disappear? Then consider your interests, hobbies, work, and volunteer experiences. Keep in mind that the activity itself matters less than the joy and personal growth that has resulted from your experiences. So choose something you feel authentically passionate about rather than what you believe the Admissions Committee wants to hear.

Once you feel confident with what you want to write about, take a deep dive into one specific instance in the activity. Then explain the role of the activity in your life. What has it taught you about yourself, about others? How does your participation in the activity continue to inspire your growth? 

Take a look at our writing process to help you craft a strong narrative.

Required Essay 2 (Updated): What are your short-term and long-term career goals, and how will an MBA from Haas help you achieve those goals? (300 words max)

Short-term career goals should be achievable within 3-5 years post-MBA, whereas long-term goals may span a decade or more and encompass broader professional aspirations.

Although this question asks about your short- and long-term goals and how a Haas MBA will help you achieve them, you will want to anchor this essay in the past. Because what you’ve already done, learned, and achieved is far more important than what you haven’t—what you say you want to do in the future. To fully satisfy the objective of this prompt, go into your backstory and detail the key moments that influenced you and the formation of your goals. Your resume will provide an overview of your professional path to date, but this is your chance to provide a deep dive into your most pivotal experiences. Once the reader has taken this trip to your past, your proposed path forward and why Haas will be the perfect fit, will make much more sense.

See also: Anatomy of a Successful MBA Application: Show Meaningful Professional Experience

Required Essay 3 (Updated): One of our goals at Berkeley Haas is to develop leaders who value diversity and to create an inclusive environment in which people from different ethnicities, genders, lived experiences, and national origins feel welcomed and supported. Describe any experience or exposure you have in the area of diversity, equity, inclusion, justice, and belonging whether through community organizations, personal, or in the workplace?

Candidates seeking consideration for mission-aligned fellowships may use this space to reflect on their commitment to the mission of those fellowships. (300 words max)

Berkeley has updated this question from a short-answer response, last year, to a full essay this year.

This question prompts you to explore how you have and will continue to thrive in diverse environments. What have been your most meaningful experiences connecting with those unlike yourself? What have you learned? You should choose one or two anecdotes to anchor your response and explore how these instances impacted your perspective and reinforced your desire to promote a sense of community at Berkeley Haas and throughout your career.  

See also: Anatomy of a Successful MBA Application: Show Compatibility in Close Knit and Collaborative Communities

Required Video Essay: The Berkeley MBA program develops leaders who embody our four Defining Leadership Principles. Briefly introduce yourself to the admissions committee, explain which leadership principle resonates most with you, and tell us how you have exemplified the principle in your personal or professional life. (Not to exceed 2 minutes.) 

To start, familiarize yourself with the Haas Four Defining Leadership Principles. Which one resonates most with you? Why? Which of your personal and/or professional experiences will most compellingly show how you live one of these values in your daily life? 

Create an outline of ideas and practice delivering your content aloud. You’ll want to include a brief introduction (~20 seconds), an explanation of why your chosen principle resonates with you (~45 seconds), a deep dive into a specific experience that shows how you live that principle (~45 seconds), and a brief conclusion (~10 seconds). 

In addition to gauging your understanding of the Berkeley Haas’s culture, the Admissions Committee will also look to evaluate your communication skills and poise. 

Tips for filming your video include:

• Set the lights. Place a light in front of you so that your face is clearly visible on the screen (backlighting will result in shadows). You will be able to test your audio-visual connection before recording. 

• Dress professionally. Put your best foot forward by dressing professionally, similar to how you would dress for an in-person interview. 

• Prepare, but don’t script yourself. You’ll want the admissions committee to see the real you. Think strategically about the points you want to highlight in each video, but don’t memorize a script. 

• Note your pace. When nerves hit, people tend to speak too quickly. Practice delivering your response out loud, and ensure you can get through all of your points at a steady pace within two minutes. 

Optional Information #1: We invite you to help us better understand the context of your opportunities and achievements.

The Haas Admissions Committee calls out its understanding that not all applicants have had the same opportunities and that they consider the context of an applicant’s environment when evaluating their experiences. They value those who display “maturity, perseverance, and thoughtfulness” in periods of hardship or difficult circumstances.

Use this space to provide any additional context that you would like the admissions committee to keep in mind while reviewing your application. Did you have responsibilities at home that required you to choose an undergraduate institution in your home town over a more prestigious choice farther away? Did you have caregiving responsibilities throughout your junior and senior years that made it difficult to maintain your GPA? Or an extenuating circumstance that impacted your ability to earn a promotion? 

Do not exaggerate your circumstances, but do share any challenges that you’ve had to overcome in your academic and professional pursuits. 

Optional Information #2: This section should only be used to convey relevant information not addressed elsewhere in your application. This may include explanation of employment gaps, academic aberrations, supplemental coursework, etc. You are encouraged to use bullet points where appropriate.

This essay is for additional context around a weak spot in your application. Did you get a C in calculus? Or withdraw from your courses your sophomore year to help a family member? Do you feel that your lackluster GMAT score isn’t indicative of your abilities? Were you laid off? 

If you are going to address a low grade in an analytical course or a low GMAT score, don’t make excuses. Spend the majority of your word count demonstrating your ability to excel in rigorous academic or professional environments by using specific examples. Provide information on similar classes in which you achieved excellent grades or give details about a professional pursuit that resulted in success. Similarly, to address an employment gap resulting from a layoff, explain the situation and then share the productive ways in which you filled your time during the gap. 

If you are speaking to a more sensitive situation, perhaps a big mistake or legal issue that impacted your GPA, spend approximately 20 percent of your essay addressing the situation. Then use the remaining 80 percent on the actions you took to improve and what happened as a result. Again, do not make excuses. Simply address the situation, placing the emphasis on what you learned. Everyone makes mistakes. Taking accountability and moving forward demonstrates maturity.

Activate Your Listening Skills

We’re excited to introduce “Emotional Intelligence (EI) Fridays” on the blog, where we will hone in on how to develop and implement these softer skills. 

Our first topic of focus will be listening, a critical skill for doctors, lawyers, and (future) CEOs alike. We hope you enjoy this three-part series.

Click here to read Part 1 of this series. 

To become a more effective listener, keep in mind that listening requires engaging on multiple dimensions. Robin Abrahams and Boris Groysberg described the three components of listening in a Harvard Business Review article: Cognitive (taking in and comprehending the information); Emotional (maintaining calm to receive the information and managing emotional reactions to the information or its delivery); and Behavioral (demonstrating interest and picking up verbal and nonverbal cues). Maintaining awareness and control in these three dimensions promotes good listening. 

In the same article, Abrahams and Groysberg provide a “cheat sheet” of nine actions you can do to improve your listening in the short term. 

1. Repeat the speaker’s last few words back to them. The authors note that this practice demonstrates to people that you’re listening, keeps you engaged, and can provide moments to “gather thoughts or recover from an emotional reaction.” 

2. Steer clear of restating or summarizing in your own words what the speaker said— unless you need to. This practice should only be used if you are not sure that you’re understanding. Abrahams and Groysberg suggest that if you do use it, explicitly state that you’re restating to confirm your own comprehension.

3. Offer nonverbal communication if you are comfortable doing so. If it feels natural, use eye contact and nodding to demonstrate that you’re listening. If not, don’t distract yourself with internal reminders to nod or make eye contact. 

4. Look for nonverbal communication from the speaker. Take note of the speaker’s tone of voice, posture, facial expressions, and other body language or unspoken cues. The authors note the nonverbal can provide additional insight into the emotion and/or motivation behind the information.

5. Ask questions—more than you think you need to. Asking questions not only allows the speaker to feel listened to, it ensures that you comprehended the message and are not overlooking aspects of the information. 

6. Be aware of distractions and try to minimize them. In addition to the digital and workplace distractions we all face, when you’re listening, try to focus on the conversation and speaker, rather than allowing your growing to-do list or another conversation to take over your mind. 

7. Acknowledge your shortcomings to the speaker. Let the speaker know where you are coming from. Have you been in too many meetings today? Did you not have time to read the pre-meeting brief? Are you distracted by your roommate or kids in the next room? Let them know what you’re dealing with so you can both do your best to overcome existing obstacles.

8. Don’t rehearse your response while the other person is talking. The authors note that you think faster than others speak, but don’t fall prey to the temptation to prepare your response in advance. Take a few moments after they’ve spoken to compose your thoughts and use any extraneous brainpower to listen fully. 

9. Monitor your emotions. Emotions can make it difficult to listen. Our brains can quickly engage in defensive behavior, pointing out the ways that the speaker is wrong and we’re correct. So, be aware of your emotions, acknowledge that you’re feeling emotional, breathe through it, and try to stay engaged with what the speaker is saying. 

Essay Guide 2024-2025: The Writing Process

Below is a writing process that we recommend. We encourage you to start early so that you have time to work through this iterative process and create your most compelling work. 

Begin with a brainstorm. Do not underestimate the importance of this step. Document your experiences, positive and negative, that prompted an evolution in your perspective—you know, those “ah-ha!” moments without which you would be a different student, professional, and/or person today. Then, record those experiences that will show the reader your abilities in innovation (critical/creative thinking and problem solving), leadership, and teamwork, as well as those experiences that reinforced your interest in business school. Capture as many details as possible, paying particular attention to what you thought, felt, said, and did in each situation. Your focus should be on adult experiences (from the start of college and later), though stories from your youth could comprise up to 20 percent of this brainstorm.

During your brainstorm, don’t limit yourself by worrying about a cohesive narrative, the quality of your writing, and/or the number/length of your stories. Simply focus on collecting those situations that helped to guide your path to this point and impacted your decision to apply to the MBA program.

Craft an outline. Select the key stories you will use to anchor your narratives. Remember that you’ll use your essays to go deep into experiences that demonstrate the traits you want to emphasize. 

Write. Keep in mind that you must be showing, not telling the reader who you are. In contrast to your resume, which provides a general overview of your experiences, your essay responses should go deep into a story that allows the reader to come to their own conclusions about some of your character traits and abilities. Highlight how you’ve struggled, triumphed, learned, and how these experiences have developed you into the person you are now.

Review. Revise. Repeat. Confirm your word count and read your essay aloud noting where you stumble. Make revisions as necessary. Once it reads smoothly, set it down and walk away for at least 24 hours. Then re-read it. Is it you? Is it personal and authentic? You want the reader to see the real person behind the applicant number. While we caution against “oversharing,” being appropriately vulnerable will create connection. 

Let’s Get (Inter)Personal: Hearing and Listening

We’re excited to introduce “Emotional Intelligence (EI) Fridays” on the blog, where we will hone in on how to develop and implement these softer skills. 

Our first topic of focus will be listening, a critical skill for doctors, lawyers, and (future) CEOs alike. We hope you enjoy this three-part series.

In our rushed and noisy daily lives, it has become common to use the words “hear” and “listen” interchangeably. We ask, “Can you hear me?” presuming that if a person can hear us, they’re listening. But, Julian Treasure, author of How to be Heard: Secrets of Powerful Speaking and Listening, provides us with a key point of differentiation between the two in his Ted Talk on Conscious Listening. “My definition of listening is making meaning from sound. All the sound around us. And there are three stages to that process. The first stage is a physical stage: sound waves hit your body. All over. But in particular, they go deep inside your head, and the sound waves touch your eardrums. In the second stage, that physical relationship is translated into neural activity, electrical activity in the brain. In the third part of the process, mental activity takes place and that, I suggest, is when listening really happens,” he said.

This definition is important because it makes clear that listening goes beyond the physical act of hearing. For many, we have so conflated the two that we assume that not only do we know how to listen properly, but that we’re good at it. Yes, we say, I can hear you. But hearing doesn’t mean listening. 

In fact, a good portion of us are not listening much at all, and we don’t even realize it. An Accenture study found that 96 percent of global professionals surveyed believe they are good listeners. But another study, described in Scientific American, found that, directly after listening to a 10-minute talk, about half of adult participants could not describe the talk’s subject matter and after 48 hours that percentage ballooned to 75 percent. In the Harvard Business Review, Tijs Besieux reported that, “Studies show people are distracted, forgetful, or preoccupied 75% of the time when listening.” The magnitude of that 75 percent increases upon consideration of how much of the workday is spent listening. On the Wharton Business Daily podcast, Oscar Trimboli, author of How to Listen: Discover the Hidden Key to Better Communication, said that 55 percent of most people’s workdays are spent listening. And that percentage increases along with seniority. For most managers, listening makes up 63 percent of the day, and for executives, a whooping 83 percent.

Because most people consider listening as a physical sense rather than a skill, it is rare to receive formal training on how to listen. Besieux wrote, “Less than two percent of the worldwide population has received formal education on listening effectively, and research points to a ‘crisis in listening’ as organizations spend 80 percent of their corporate communication resources on speaking.” This lack of instruction becomes more poignant when combined with workplaces that tend to be rife with distractions that make conscious listening difficult—Accenture found that 98 percent of global respondents spend at least part of their day multitasking—and reward decisive action more than mindful listening. 

Regardless of your field, the “crisis in listening” affects you. Dr. Howard Luks, orthopedic surgeon and sports medicine specialist, wrote in his blog, “Most patients are interrupted by their physicians after 18 seconds. Yes, 18 seconds. Poor communication and listening skills are likely at the heart of this emerging high-tech, low-touch method of treating patients these days. Physicians feel rushed because they’re trying to maintain their income as their reimbursements decline and they need to spend more time filling out reams of paperwork to justify many of their requests or actions.” Fiona Martin, Director and Head of Employment Law at Martin Searle Solicitors, highlighted a similar challenge. “Every lawyer knows that understanding client needs is an essential part of the service. Too often, the process is geared to identifying what legal services can be provided. Instead of really listening to what the client is saying, you’re waiting for them to stop talking so that you can get started,” she told Law Firm Ambition. And according to the Accenture study referenced earlier, 64 percent of global respondents felt that the digital workplace has made listening significantly more difficult, and 36 percent said “the many distractions prevent them from doing their best, resulting in a loss of focus, lower-quality work, and diminished team relationships.” 

Harvard Named World’s Best Business School in QS Rankings

The 2024 QS World University Rankings for Business and Management studies named Harvard University as the premiere institution for studying business. INSEAD (France) and the London Business School followed Harvard, while Stanford University and MIT ranked fourth and fifth, respectively. The top five ranked universities did not change from 2023. 

QS bases its business school rankings on an aggregate of four indicators: academic reputation, employer reputation, research citations per paper, and H-indices (a measure of the productivity and impact of a university department’s research). Harvard’s top ranking stemmed from a perfect score (100) on the employer reputation indicator, and a near-perfect score (98.4) on academic reputation. INSEAD received a perfect score for academic reputation while London Business School fell just short of perfect with an academic reputation score of 99.1. 

The University of Pennsylvania was the final U.S. school to rank in the top ten, taking the seventh spot. In total, ten of the top 25 programs were U.S.-based programs. Below, we’ve listed the top ten, and the U.S.-based schools ranked in the top 50. Check out the full ranking here.

Top Ten:

1. Harvard University

2. INSEAD, France

3. London Business School, United Kingdom

4. Stanford University

5. Massachusetts Institute of Technology (MIT)

6. University of Oxford, United Kingdom

7. University of Pennsylvania

8. University of Cambridge, United Kingdom

9. Bocconi University, Italy

10. National University of Singapore (NUS), Singapore

U.S.-based Schools Ranked in the Top 50:

13. University of California, Berkeley 

15. New York University (NYU)

16. University of Chicago

17. Northwestern University

20. Columbia University

25. Yale University

33. University of Michigan, Ann Arbor

37. University of California, Los Angeles

38. Cornell University

Washington Foster Releases MBA Rankings Calculator 2.0

If you’re currently evaluating MBA programs, we recommend you head over to the recently re-released Washington Foster MBA Rankings Calculator to inform your process. The calculator creates a personalized MBA program ranking for each user, by allowing them to prioritize the metrics that matter most. The data underlying the calculator comes from business school rankings by Poets & Quants, Businessweek, Financial Times, Forbes, and the U.S. Department of Education.

Andrea Bowers, Director of Marketing Analytics at Foster, and a driving force behind the creation of the calculator, explained to Poets & Quants that most prospective students use the calculator three times. They are able to hone in on the factors that are most important to them as they create their own school list reflective of their priorities and goals. And they can create a ranking of all the schools by selecting the max prioritization for all of the metrics. 

Your Round One MBA Application Timeline

MBA Round One application deadlines will be released this summer, but It’s never too early to create your business school application strategy. Apply Point's ideal schedule looks something like this timeline. 

Never too early 

• If you haven't connected with us yet, do it as soon as you can. We can guide you on school selection, provide an initial assessment of your transcripts and work experience, and advise you on ways to bolster your candidacy. 

• Solidify your plans to take the GMAT or GRE. Taking your standardized test in the spring or early summer before your application deadline gives you some wiggle room if you must retake it. The latest you should retake this test is two weeks prior to the application submission date. We recommend no later than mid-August for Round One applicants and December for Round Two applicants.  

• Start a journal. You'll raid your journal for details for your School-Specific Essays and, later, for interview preparation. Make notes on your current experiences as they happen and past ones whenever you have a moment to ponder them. You can keep a paper or digital diary or even record audio and text notes on your phone as they come to you, and organize them into a document later. (You will eventually want all of your experiences in one place.) 

• Gain meaningful professional experiences and seek out leadership opportunities in internship and/or volunteer settings. 

June 2024

• Be all about GMAT / GRE preparation. Take a prep course and/or work with a tutor to prepare for the test. 

• Reach out to your recommenders. We'd like you to get two letters of recommendation, one from a current supervisor (if possible) and another from a supervisor who can speak to your performance in full-time post-baccalaureate employment.  

• Visit MBA programs of interest, and gain an understanding of their offerings and how they align with your goals. 

• Continue keeping a journal. This is repetitive for a reason—never stop doing this. It is so helpful. 

July 2024

• Take the GMAT or GRE.

• Finalize your school list. You want a hearty list of "I could go here" schools and you’ll ultimately want to apply to between six and eight schools. 

• Move all of your journaled experiences into a brainstorming document. 

• Update your resume to showcase the results you’ve achieved and impact you’ve had. 

August 2024

• Request your transcripts—and this includes those from schools abroad. 

• Start drafting your essays. This is going to take a while. If you blast through them all in one week, you haven't done it right. Give yourself time for outlining, writing, revisions, and re-writing. 

• Fill out the school applications. 

• Follow up with your recommenders to ensure that they have plans to submit their Letters of Recommendation prior to the deadlines.

September - October 2024

• Submit your applications no later than the deadline (confirm the submission time and time zone).  

September-December 2024

• Prepare for and participate in interviews. Your brainstorming document will continue to be useful here. Interviews are a great way for the admissions committee to get to know you as a person (beyond your application) and for you to learn more about a program’s student experience, experiential learning opportunities, and/or alumni network.

Washington D.C. Named Best Metro Area to Launch Post-MBA Career

When selecting the schools to where you’ll apply for your MBA, we encourage prospective students not to overlook the importance of geography. Attending a program in or near a city where you would like to live post-graduation increases your networking and relationship-building opportunities and makes local internships and employment a possibility throughout your time in school. 

If you’re still thinking through your longer-term plans and researching target schools, consider Coworking Cafe’s recently released “Best Places for MBA Grads to Launch their Careers.” The analysis includes over 100 U.S. metro areas (with populations of at least 500,000) and incorporates employment, business, financial, and lifestyle metrics to assess professional and personal opportunities. It is important to note that all of the locations boast excellent MBA programs within the city or region.

Here are the top 10-ranked cities. For more detail on the cities and methodology click here. 

1 Washington, D.C.

2 San Jose, CA

3 Durham, NC

4 Denver, CO (tie)

4 Austin, TX (tie)

5 Madison, WI

6 Atlanta, GA

7 Boston, MA

8 Raleigh, NC

9 San Francisco, CA

10 Baltimore, MD

Build a Strong Foundation for Your MBA Application (and Beyond) with a Brainstorm Document

Before you begin work on your business school application, we recommend that you create a brainstorm document where you will explore your formative experiences—what you thought, felt, said, and did. This brainstorm will be your touchstone for everything about this application process. It will help you discover what meaningful experiences and qualities you want to highlight in your essays and discuss during your interviews. 

Putting meaningful experiences into different "buckets" helps a lot. You might have some crossover with experiences technically fitting into two buckets or more—don't worry about that; put them in one bucket, for now, to keep things grouped. Maybe write: "This is also a leadership experience" or "Innovation/Critical Thinking" in your notes.

An important note: Eighty percent of these experiences should be from adulthood (college and beyond). Twenty percent can be from before then if they established foundational skills or led to evolutions in perspective. For example, if a family member’s illness inspired you to quit investment banking to pursue a healthcare start-up. 

Bucket 1: A-ha Moments. What meaningful experiences changed your mind about or expanded your perspective on something? Some could be spectacular successes, others, catastrophic failures. Have you learned from a mistake? What skills of yours did you discover in a challenging time? What did you think about these things at the time? How did you feel? (Prepare yourself, we're going to ask those last two repeatedly.) 

Bucket 2: Leadership. In what meaningful experiences did you show your leadership abilities? Did leadership come naturally to you, or did you work to get to this place? (Both things are great!) How did you support your team? Did you encourage collaboration or independence? Did you feel supported by your team? Did you experience any pushback, and how did you handle that if you did? What did you think about these things at the time? How did you feel? 

Bucket 3: Teamwork and Collaboration. During what meaningful experiences did you work with a team or collaborate with others? Were you working with people unlike yourself? Was there a struggle for balance in the beginning? Any confusion? What did you appreciate about your team members? How did they influence and impact you and your actions? Did one or two team members step up in a way you admired? What did you think about these things at the time? How did you feel? 

Bucket 4: Innovation. In what meaningful experiences did you utilize critical thinking and problem-solving skills? How did you determine the best course of action? Did you approach something one way at first and then correct yourself? What did you think about these things at the time? How did you feel? 

Bucket 5: Experiences that Reinforced Your Commitment to an MBA. What meaningful experiences reinforced your commitment to pursuing an MBA and your post-MBA goals? Was it meeting a professional you admired? Was it accomplishing something at work or in a volunteer setting? What did you think of these things at the time? How did you feel?

Bucket 7: Miscellaneous. What experiences have you had that you can't quite categorize? What else should we know about you? What do you think we don't necessarily have to know? Don’t be afraid to expose some vulnerability and use everything you’ve got. You should even include things about yourself and what you care about that you don't imagine will be a factor in an essay (e.g., your quest to make the perfect chocolate cake, your passion for wordle). You might be able to weave aspects of your personality or some fun facts into your essays and interviews to add some color—or something even better.

Stanford is Back on Top Alongside Penn’s Wharton in U.S News’ 2024 Best MBA Ranking

The U.S. News and World Report has posted the 2024-2025 Best MBA rankings. Stanford GSB and University of Pennsylvania Wharton are tied for the top spot, followed by a tie for third rank between Northwestern Kellogg and Chicago Booth.

Notable changes to the top 25 from the last year’s rankings include: 

• Stanford’s five-rank jump, which moved it from 6th in 2023 back to 1st, a position it also held in 2021 and 2022. 

• Harvard, which has spent the past two years in 5th, dropped one spot into the 6th position in 2024.

• The biggest increases this year, apart from Stanford, were Vanderbilt Owen, which moved up seven ranks to the 20th spot, and Berkeley Haas and UVA Darden, which both moved up four positions to take 7th and 10th, respectively.

• Dartmouth Tuck and Michigan Ross experienced the largest declines from 2023, both falling four positions. Tuck now shares the 10th spot with Darden, while Ross joined Columbia and Duke in a three-way tie at 12th. 

According to Poets & Quants, U.S. News acknowledged that its addition of a new post-graduate salary metric explains some of the movement seen within this year’s ranking. The addition of the metric de-emphasizes post-graduate starting salary/bonus slightly, incorporating MBA graduates’ starting salaries based on the field in which they’re entering. A description is available here. 

Rank School Name, Change from 2023

1 Stanford University (tie), +5

1 University of Pennsylvania, Wharton (tie), +2

3 Northwestern University, Kellogg (tie), -1 

3 University of Chicago, Booth (tie), -2

5 MIT, Sloan, -1

6 Harvard University, -1

7 New York University, Stern, (tie), +3

7 University of California–Berkeley, Haas (tie), +4

7 Yale University (tie), +1

10 Dartmouth, Tuck, (tie), -4

10 University of Virginia, Darden (tie), +4

12 Columbia University (tie), -1 

12 Duke University, Fuqua (tie), -1

12 University of Michigan, Ross (tie), -4

15 Cornell University, Johnson (tie), – 

16 Carnegie Mellon, Tepper (tie), +2

16 University of Texas–Austin, McCombs (tie), +2

18 Emory University, Goizueta (tie), -1

18 University of Southern California, Marshall (tie), -3

20 Indiana University, Kelley (tie), +2

20 University of California–Los Angeles, Anderson (tie), -1

20 University of North Carolina–Chapel Hill, Kenan-Flagler (tie), +2

20 Vanderbilt University, Owen (tie), +7

24 Georgetown University, McDonough, –

25 Georgia Institute of Technology, Scheller, +1

Your MBA Application: Tips for the Early Birds

There are still a couple of months before business schools release their 2024 MBA submission dates. But if you know you’re interested in applying for a spot in the Class of 2027 (matriculating in fall 2025), it’s never too early to get started. In fact, we encourage it! Here are a few tasks you can undertake now that will save you time later, when things are more hectic. 

Document Your Experiences. In addition to seeking out high quality and challenging professional and extracurricular experiences you’re interested in, you should keep a brainstorming document where you will explore your formative experiences—what you thought, felt, said, and did. This brainstorm will be your touchstone for everything about this application process. It will help you discover what meaningful experiences and qualities you want to highlight in your school-specific essays, share with your recommenders, and discuss during your interviews (now and in the future!). 

Log details while they're fresh in your mind. Did you have a meaningful conversation with a colleague or mentor at work? Demonstrate leadership in an organization you’re involved with? Develop an innovative solution on a team project? How did those interactions feel? What actions did you take, if any? Are there results to share? Pay particular attention to those experiences that prompted an evolution in your perspective and reinforced your interest in an MBA, as well as those that could show the reader your abilities in leadership, critical thinking, problem solving, and collaboration. 

Secure the Right Rec in a Timely Manner. If you have a professional contact who you’ve worked closely with and who you'd love to support your candidacy for business school, ask for the letter of recommendation early. An early ask will give you plenty of time to meet and discuss your goals and for you to prepare a portfolio of information personalized for each recommender that includes Illustrative anecdotes from your work together. Alternatively, if you would prefer to wait, stay in touch and keep them updated on your accomplishments. We recommend giving them at least eight weeks prior to your submission deadline. 

Start Preparing for the GMAT/GRE/Executive Assessment. A long lead-time before you apply to business school allows you to adjust your schedule to accommodate studying and taking the GMAT/GRE/EA. Consider when you can most easily make the time for prep. Will it be during the summer when you have a lighter client load? Do you plan to take a test prep course that meets on weekends? 

Standardized test scores are valid for five years. If you can take the test earlier, you will have space to focus on developing other components of your application later. Additionally, taking the GMAT/GRE/EA early leaves you with more options if your initial score doesn’t meet your expectations.

Network and Research. Take the opportunity to visit as many of the MBA programs as you are able to. Meet with the students and professors, attend a class, and visit the career center. Understanding exactly how each program can support you in meeting your goals will help you to strengthen your case for admission. 

Related:

MBA Application Tips—Letters of Recommendation

Anatomy of a Successful MBA Application: Demonstrate Academic Readiness

Anatomy of a Successful MBA Application: Show Meaningful Professional Experience

Anatomy of a Successful MBA Application: Show Compatibility in Close Knit and Collaborative Communities

More Prospective MBAs Prioritize AI

Interest in AI has surged among prospective MBAs, according to this year’s GMAC Prospective Students Survey. 

Globally, 40 percent of respondents selected AI as an essential topic (29 percent in 2022), and in the U.S., 34 percent (22 percent in 2022) did. Millennials were more likely to express interest in AI (44 percent, globally) than Gen Z (38 percent), which the report notes is consistent with millennials’ stronger interest in the tech sector. And men (42 percent) were more likely than women (37 percent) to deem AI essential.

Below, we highlight a few business schools that are integrating AI coursework into their MBA programs. 

American University’s Kogod School of Business: Kogod recently announced that they were undergoing a “makeover” to integrate AI skills and concepts throughout the school’s curriculum, operations, and philosophy. This includes bringing in experts from the private sector to ensure faculty and staff have the training and knowledge they need. Additionally, starting in Fall 2024, every student will learn how to use AI as a tool for business deliverables, as well as to navigate AI platforms. 

Carnegie Mellon’s Tepper School of Business: The school considers the use of AI and preparing students to engage with this technology as a key component of future-preparation. With faculty already involved in the research and development of AI tools, the school has also sought to embed it within the student experience. Tepper offers new courses specific to AI, and has also integrated AI content into existing courses in other topics, such as ethics. 

Johns Hopkins Carey Business School: Carey has included a mandatory AI class in its core curriculum for all FT MBA students since 2021. The course, Data Science: Artificial Intelligence, includes three main components: a foundation in the math and technology underscoring AI, a computational foundation (python), and instruction on using AI for business insights. 

Related: Trends in Business: MBA Programs Prepare Students for Leadership Roles in Technology

Anatomy of a Successful MBA Application: Show Compatibility in Close Knit and Collaborative Communities

In this three-part blog series, we’re taking a deep dive into what admissions committees are looking for in your MBA application. Each post will highlight one question your application must answer effectively for admissions success. 

After you’ve demonstrated your academic readiness and high quality and quantity of professional experience, one question will remain in the minds of admissions committees: Will this applicant be compatible in our program’s collaborative and close-knit community?  

To answer this question the admissions committee will pay particular attention to:  

• Essay responses. Do not use your essay and/or short answer responses as additional resume space. Instead go deep into a story that allows the reader to come to their own conclusions about some of your character traits and abilities. Highlight how you’ve struggled, triumphed, learned, and how these experiences have developed you into the person you are now. Keep in mind that listing off your qualities is meaningless if you're not backing them up with real-life examples.

Review our blog on using lessons from memoir to write your personal statement.

• Interview responses. Use nearly every response to tell a story, rather than making general claims about your abilities. Anyone can speak in generalities. How boring! But no one has your set of unique experiences. Through anecdote, your values and character will come alive.   

Review our blog series on the MBA interview. 

• Recommendations. While these responses are not within your control, they are within your influence. Provide each of your recommenders with a portfolio of information that includes illustrative anecdotes that will show your ability to thrive in a collaborative environment and grow from constructive criticism.  

Review our blog on obtaining high-quality recommendations.

Related:

Anatomy of a Successful MBA Application: Demonstrate Academic Readiness

Anatomy of a Successful MBA Application: Show Meaningful Professional Experience

Anatomy of a Successful MBA Application: Show Meaningful Professional Experience

In this three-part blog series, we’re taking a deep dive into what admissions committees are looking for in your MBA application. Each post will highlight one question your application must answer effectively for admissions success. 

After you’ve demonstrated academic readiness, the MBA admissions committee will assess the quality and quantity of your full-time, post-baccalaureate work experience. They want to know: Does this applicant have the professional experience they need to accomplish their short-term post-MBA goals? 

To get their answer, the admissions committee will pay closest attention to your:

• Resume and Essays. Think of your resume as a general overview of your life from the start of college until today, that articulates clearly the results you’ve achieved and impact you’ve had in each role or involvement. In contrast, your essay responses should be deep dives that will show the reader, through anecdote, your abilities in the areas of innovation and/or leadership and/or teamwork. On average, business school matriculants have about four years of work experience. If you’ve spent less than four years working, provide an explanation as to why you want to get your MBA now. 

Review our blog on crafting a results-driven resume. 

Review our blog on key mistakes to avoid when writing your MBA application essays.

• Your stated career goals. Provide the admissions committee with specific short-term, post MBA goals that make sense given what you’ve done in the past. This will convince them that you will hit the ground running securing an internship and job as soon as you enter the program.

  A common mistake we see in MBA admissions is applicants who, unknowingly, position themselves as an employment risk. This can happen when you articulate a goal set that is too vague or unrelated to any of your past experiences. Once you are admitted, you will have the opportunity to reevaluate your goals. You’re allowed to change your mind! But your first goal, of course, is getting into business school. 

Related:

Anatomy of a Successful MBA Application: Demonstrate Academic Readiness

Anatomy of a Successful MBA Application: Demonstrate Academic Readiness

In this three-part blog series, we’re taking a deep dive into what admissions committees are looking for in your MBA application. Each post will highlight one question your application must answer effectively for admissions success. 

The first question that an MBA admissions committee will ask when they look at your application is simple: Will this applicant be able to compete in the academic rigor of our program?

Elite MBA programs are academically challenging. You must be able to thrive amidst the inevitable analytical and quantitative challenges. Since the best predictor of future success is how you’ve handled rigorous academics in the past, to answer this question, the admissions committee will pay closest attention to your: 

• Undergraduate (and graduate if you have them) Transcripts. They will consider not only your GPA, but also the quality of your course load. Does your GPA fall into the average range for the schools where you are applying (typically between a 3.3 and a 3.7)? Did you take on challenging courses and do well? Did you succeed in classes that required analytical or quantitative work? 

  If your answer to any of these questions is “no” or even “...maybe,” consider taking an analytical course or two, prior to applying to business school. Succeeding in these additional classes will provide the dual benefit of shoring up your confidence and case for admission, as well as giving you a chance to confirm that you’ll enjoy the MBA curriculum. 

• Standardized Test Scores. Submitting a strong GRE/GMAT/Executive Assessment score will reassure the admissions committee that you have the critical thinking, verbal reasoning, and quantitative skills necessary to succeed in the program. A strong quantitative score is particularly beneficial if your undergraduate major or professional experience did not require much in the way of analytics.

  The good news for business school applicants is that admissions committees will only use your highest submitted score. So, re-take it. You’ll likely do better the next time around.  Not only will a higher score benefit you from an admissions perspective, you will be more likely to get one of those sought after merit-based scholarships. 

MBAs come from a variety of academic and professional backgrounds. That’s the fun of business school! Just be sure you can convince them that you’ll thrive in their classroom.

NYU Stern Marks Five Years of Its Endless Frontier Labs

Prospective MBA and entrepreneur? Science and/or tech enthusiast? NYU Stern’s Endless Frontier Labs (EFL) might be of interest to you.

EFL is a dual stream program designed to bolster entrepreneurship in the science/tech space. The program includes an MBA course and an early-seed accelerator program for science and technology startups. Enrolled MBA students, with mentoring and coaching from EFL staff, are paired with a startup to develop a commercialization strategy. Students gain hands-on experience developing and implementing a business model, defining strategy, pulling together financing, and planning for scaling. The startups in the accelerator benefit from the MBA’s consultation on bringing the scientific development(s) to the marketplace, as well as from access to the resources available through the NYU, Stern, and broader NYC communities. 

The program has grown in popularity over its five years. As an accelerator, it now selects about 75 startups each year out of 1500 applications, making it among the most selective of early-seed accelerators. Students are also eager to take part, with about 120 students vying for 75 spots. The course founder and director, Deepak Hegde, stresses that he selects students who demonstrate intellectual curiosity and an ability to thrive in ambiguity, not just those with a background in science or tech. 

To date the program has yielded impressive results. EFL has led to 183 alumni startups, with 83 percent of those garnering at least one successful round of funding. This compares favorably to similar accelerators such as YCombinator and Techstars where 77 percent and 73 percent receive funding, respectively. Additionally, Hegde won the 2022 Innovation in Entrepreneurship Pedagogy Award from the Academy of Management Entrepreneurship Division. And a number of the MBA student participants have continued their work with their startup in a post-graduate position. 

Wharton Claims the Top Spot in Financial Times’ 2024 MBA Rankings

Over the weekend, the Financial Times published its 2024 MBA Rankings. The University of Pennsylvania’s Wharton school took the top spot and Columbia Business School tied with Bocconi for the third rank. While just two U.S.-based schools cracked the top five, fifteen U.S. programs placed within the top 25. 

A few notable findings include:

• Wharton’s top rank came as a result of its first-place finish in “research” and its strong performance in “weighted salary” (third, behind only Stanford GSB and Harvard). 

• Stanford GSB came in 23rd overall, but was ranked the highest for “alumni network,” “weighted salary,” and alumni assessment of “aims achieved.” The program also ranked second for “career progress.”

• Harvard Business School, ranked 11th overall, took the second spot for both “research” and “weighted salary,” and fifth for “career progress.”

• University of Georgia’s Terry came in 40th overall, but ranked first for “value for money.” 

The rankings also took into account measures such as gender and international diversity, school environmental policies, and employment data. Check out the full rankings and the rankings for the underlying metrics, here.

2024 Rank / School

1 University of Pennsylvania: Wharton 

2 Insead 

3 Columbia Business School 

3 SDA Bocconi School of Management

5 IESE Business School 

6 Northwestern University, Kellogg School of Management

6 MIT: Sloan

8 London Business School 

9 Cornell University: Johnson

10 University of Chicago: Booth 

11 Harvard Business School

12 HEC Paris 

12 Dartmouth College: Tuck

14 Duke University's Fuqua School of Business

15 Yale School of Management

16 University of Virginia: Darden 

17 Esade Business School 

18 UCLA Anderson School of Management

19 University of California at Berkeley: Haas 

20 IE Business School 

21 New York University: Stern 

21 Ceibs

23 Stanford Graduate School of Business

24 Shanghai University of Finance and Economics: College of Business

25 ESCP Business School 

Thinking about an MBA Round Three Application? Sometimes it’s Alright.

As a rule, we do not recommend applying for your MBA in Round Three, but there are a few circumstances when it can be a sound choice for an applicant. 

• You have a competitive application. The third round is among the most competitive because there are fewer seats available. To gain admission, you must submit a strong application. Confirm that your GPA and test scores compare favorably to the school’s average ranges for admitted students. If you have doubts about your test scores or your work experience, or are concerned about getting strong recommendations in a quick time-frame, we recommend that you hold off until the next admissions season.

• You bring a unique value proposition. Admissions committees are looking for applicants who will bring diverse perspectives and experiences to the business school. Applicants who can showcase a unique point of view will stand out even in the competitive third round. Unsure? You might consider holding off on applying while you garner more professional and community experiences.

• You face a professional transition. Were you recently laid off? Did you just return from a military deployment or other overseas work experience? Shutter your startup? If you have a personal or professional reason for submitting an application in Round Three, rather than earlier, we recommend that you include this information in the optional essay space. Providing the admissions committee with an understanding of your timing will help you to build a stronger case for admission. 

• You don’t require merit-based support. If you don’t need financial support in the form of merit-based scholarships, Round Three is fine. Most programs won’t consider applicants for scholarships after the January deadlines.  

You’ve Received Multiple MBA Acceptances. What’s Next?

Congratulations! You now find yourself in the enviable position of having been accepted to multiple MBA programs, and you have to make an important choice. Don’t forget to consider the factors below before committing. 

Post-graduate employment opportunities. Take a close look at what companies are actively recruiting and hiring at the MBA programs that you’re considering. You can review each school’s career placement report (most schools have made their 2023 report available) and/or engage with the school’s career services team to learn more. Alternatively, if you dream of starting your own company, consider how each program supports entrepreneurs with mentoring, networking, and access to financing. 

 Academics. Which schools can boast leading professors in your specific areas of interest? Whose research makes you most excited? Are students involved in faculty research? Confirm that the school offers concentrations or majors in areas that you want to study and/or consistently makes courses available in topics of interest to you (beware the visiting professor!).

Geography. Where you are located plays an important role in your ability to network. If you know where you want to live post-graduation, consider those programs that are within that city or state. Similarly, if your goal is to enter a particular industry, think about programs that are located near one of the industry’s hubs. 

Fit. Will you feel comfortable at the school? Does it meet your expectations in terms of collegiality? Alumni-base? Are there other students similar to you in terms of lifestyle and/or interests? You want to choose a program where you’ll not only be happy for the next two years, but where you’ll be able to build a life-long network. 

Cost. An MBA is a major investment so compare the cost, including cost of living. But, keep in mind, not all schools offer the same ROI. Attending a top-tier school, while necessitating a larger initial outlay, can prove to be a better return on your investment. Conversely, if you know you want to return to your company post-graduation, it may make sense to opt for a very good, but more reasonably priced MBA program.

Five Writing Tips to Ensure Your MBA Application Essays are Memorable

We see it all the time. You have compiled excellent professional and extracurricular experiences and great personal anecdotes. But, for some reason, when you write your essays they are still coming across as …flat.  We’ve gathered up our top five writing tips below to help you incorporate personality and bring your essays to life. 

• Update your language. In your academic and/or professional life you likely use formal language in your written communications. However, we would caution you against being overly formal in your application writing. A personal essay is more like journalism than an academic paper. You're telling a story, and this one is about you. You want to sound intelligent and respectful but being a bit colloquial makes you appear confident and relaxed. As if to say, "This is who I am. This is who I plan to become." 

A great test is to read your writing aloud and see how easily it flows. Does your language feel natural or stilted? Does it sound like you? Make sure your writing style and language choices promote a connection between you and your reader.

• Structure your writing to grab the reader’s attention. One of the goals of your writing is to inform, but it is equally important to engage your reader and get them personally invested in your journey. You might even take a cue from an action movie. When the lights go down and the curtain goes up, you see the star in a sports car going full throttle. What you don’t know, immediately, is who or where they are. Narrative writing does not have to be linear. After leading with an attention-grabbing scene, the writer can go back and provide additional context and information on what’s missing. 

• Embrace emotion. Take a lesson from advertising. What do the best commercials have in common? They make you feel something—humor, pride, sorrow. As you write your essay responses, ensure that you use emotion to connect with your reader. And, this doesn’t necessarily mean recounting only sad or difficult times. Rather, it means bringing your reader along on the full spectrum of your experience as you share a story from your life. We rarely feel just one emotion at a time, embrace the complexity.

• Make it universal. Let the reader share in your learning by making it about more than yourself and your own experience. Look for the transcendence and let the admissions committee in on it. You didn’t just overcome a fear of public speaking, you learned to challenge yourself and break past self-constructed barriers. You didn’t just overcome cultural differences while working in a diverse group, you learned about seeking out commonalities with others. Whatever it is you learned, dig deep for that universal finding that will help to ensure your reader finishes your essay feeling they are better off for the experience. 

• Don’t forget the basics. One of our mottos is: "Clarity above all things." When you write an essay for your application, leave no room for misinterpretation. The reader needs to see the story how you do. Crisp and untangled writing is also best given character count limitations and how much you need to share.